News / Blog

World Jersey Cattle Bureau Tour 2020 Comes to Canada
June 9, 2017

Jersey Canada, along with the experienced travel professionals of Agri-Tours Canada, will be hosting the World Jersey Cattle Bureau (WJCB) Study Tour and Annual Meeting in 2020.
World Jersey Cattle Bureau Tour 2020 Comes to CanadaPlanning is underway with a stellar line-up of farm visits and activities. It is an excellent opportunity to experience the development of the breed in a range of locations. Canada is a beautiful and diverse country and a Jersey tour is also a fabulous way to explore what we have to offer beyond cows. Meet like-minded people that share your passion, network and learn!

We welcome you to join our tour by choosing various options that suit your schedule and travel logistics. Canada is a big country and our itinerary has also been developed to accommodate local visitors that can only escape the farm within their home province.

The tour promises to showcase both traditional and state-of-the-art Jersey farms. A platform for networking will be held not only in the barn, but we will provide a taste of must-see attractions that are essential when visiting our glorious nation.

Below is a preliminary outline of our plans …
June 20-26 – Pre-Tour:  Montreal, Quebec City, Sherbrooke, Ottawa and Toronto (will include tourist attractions)

June 26-July 4 – Main Tour: all based from Inn of Waterloo (Waterloo, Ontario) with visits to Oxford, Perth, Brant Counties (tourist attractions include Niagara Falls, Toronto and St. Jacobs)

July 4-July 9 – Post-Tour: participants fly to Calgary with visits in Red Deer and Edmonton (tourist attractions include Jasper, Lake Louise and Banff)

July 10-14 – Post-Post-Tour: participants have the option of flying home from Calgary, or continuing on to British Columbia with visits to Kelowna, Merritt, Chilliwack, Abbotsford, and Vancouver (will include tourist attractions)

Join Our Team

A tour of this quality requires a dedicated team of volunteers. Jersey Canada is now looking to establish the following committees for the WJCB 2020 Study Tour & Annual Meeting:

Promotions and Publicity Committee:
– 4-6 Jersey breeders from across Canada, plus 1 representative from Jersey Canada, and 1 representative from Agri-Tours.
– Provide insight and input into methods for promoting the WJCB 2020 Study Tour & Annual Meeting.

Sponsorship & Fundraising Committee:
– 6 Jersey breeders from across Canada, plus 1 representative from Agri-Tours.
– A critical part of such a major event.
– Recruit sponsorship from various agricultural related companies: feed, supply, genetics, farm equipment, seed, etc.
– Coordinate ‘swag bags’, coffee breaks, lunches, entertainment, beverages, snacks, hosted meals, etc.

Herd Tour Committee:
– 4-5 Jersey breeders, including one Chair from Quebec, and one Chair from Ontario, as well as 1 representative from Jersey Canada, and 1 representative from Agri-Tours.
– Identify representative Jersey farms to host visits during the pre-tour, main tour, and post-tour.

Alternate Program & Tourism Committee:
– 4 Jersey breeders, including two from Quebec, and two from Ontario, plus 1 representative from Agri-Tours.
– Arrange tour opportunities for those attending the program, but not necessarily involved in WJCB business meetings, etc. (e.g. museums, art galleries, shopping, historic/scenic sites, attractions, unique Canadian destinations).

Banquet and Registration Committee:
– Organize both ‘Welcome’ and ‘Farewell Banquets’, including meal selections, decorations, guest speakers, guest seating, etc.
– The Banquet Committee should have a sub-committee of volunteers for the Registration Desk on arrival day(s) and during the tour to accomodate the arrival of day-by-day attendees.

For more information and/or to sign-up, contact Kathryn Roxburgh, Jersey Canada General Manager: (519) 821-1020 (ext 102).

About the World Jersey Cattle Bureau (WJCB)

The WJCB represents Jersey breeders and their respected organizations/associations around the world. It is incorporated on the Island of Jersey and is run out of the United Kingdom.

What does the WJCB do?

– Creates opportunities for on-going improvement to ensure that Jerseys are the sustainable choice for every dairy farmer;
– Collaborates with individuals and Jersey organizations to generate research, promote, and educate about the Jersey breed and provide opportunities for Jersey products in all parts of the world;
– Supports the discovery and development that leads to improved methods of breeding, feeding and management of Jersey cattle;
– Coordinates a set of advisors to assist its members;
– Encourages an exchange program for young people interested in the Jersey breed.

The WJCB is best known for its Jersey tours!

For more information, visit


Summer 2018